Win the Booking Before the Guest Opens an OTA App
Every guest who messages directly instead of booking through an OTA saves you a commission, but only if someone answers before they give up and book elsewhere.
Reflys replies instantly on WhatsApp and turns the inquiry into a direct booking.
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Where direct
bookings slip away
Direct booking inquiries on WhatsApp and Instagram go unanswered until someone's free at the front desk
Guests default to an OTA when a direct reply takes too long, costing a commission on every booking
Check-in time, parking, and amenity questions repeat with nearly every guest
Reservation and room data live in the property management system, disconnected from wherever guests are actually messaging
Upgrade and add-on requests — late checkout, room change, extra bed — get missed in a busy inbox
International guests message outside front-desk hours and wait until the next shift to hear back
From Direct Inquiry to Direct Booking

Instant Rate & Availability Reply
Guests get a real answer and can book directly in chat.
Check-In FAQ Automation
Instant answers on check-in time, parking, and amenities.
Upgrade & Add-On Requests
Common requests logged automatically, judgment calls routed to the front desk.
CRM Integration
Connects to your property management system via API or webhook, configured directly into your automations — reads reservation data and writes new bookings and requests back in parallel, no double entry.
Where Hotel Conversations Happen
WhatsApp-led — the channel most guests already default to for a direct hotel inquiry, especially once they've found the property on Instagram or Google.
Turn Profile Visits Into Direct Inquiries
Instagram DM answers rate and room questions from guests who found the property on your profile, before they check an OTA.
Best for:
- Rate questions
- Room inquiries
Book Direct in the Same Chat
WhatsApp handles rate and availability, check-in FAQs, and upgrade requests in one thread per guest.
Best for:
- Direct bookings
- Upgrade requests
How Boutique Hotels Can Win More Direct Bookings From Guest Messages
A guest who messages your hotel directly has already chosen you. They found you on Instagram or Google and want to book with you. If no one replies within the hour, many of them open an OTA app, book the same room there, and you pay the commission.
Winning that booking is mostly about speed and a clear next step:
How to fix it
Reply with a rate, not a question
“Yes, we have a double room for those dates at X per night” converts better than “Thanks for reaching out, someone will get back to you.”
Give a reason to book direct
A flexible cancellation, breakfast included, or a small welcome perk gives guests a reason not to compare.
Make booking possible in the chat
Every extra link or form is a chance for the guest to drop off.
Answer the common questions in one message
Check-in time, parking and amenities come up with nearly every guest.
Cover the hours the desk is closed
International guests write while your team sleeps. A booking lost at 3 a.m. is still a lost booking.
Reflys replies on WhatsApp with real rates and availability, lets guests book in the same chat, and handles check-in FAQs. Upgrade and add-on requests like late checkout are logged automatically, with judgment calls passed to your front desk. Bookings sync with your PMS.
Questions? We've got answers.
Everything you need to know about Reflys, automations, integrations, and getting started.
Yes — the flow answers rate and availability instantly and moves straight to a booking confirmation in the same chat, before the guest opens another app to compare.
Turn more conversations into customers.
Set up your first automation in under 10 minutes. No risk to your accounts—just more conversations turned into sales, starting today.
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Turn conversations into opportunities with automated replies and follow-ups.
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