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Get a Load Booked Without a Round of Phone Tag

Booking a truck usually means several calls to confirm a route, a rate, and a pickup window before anything moves.

Reflys handles the back-and-forth in chat and pushes ETA and proof-of-delivery updates automatically once the load is on the road.

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Freight & Trucking Automation: a customer question answered and confirmed in a Reflys chat

Where freight
loads get stuck

  1. Booking a load takes several calls back and forth to confirm route, rate, and pickup window

  2. Shippers ask for an ETA mid-route, and someone has to call the driver to find out

  3. Load status and driver location live in a separate fleet or TMS system, disconnected from wherever shippers are actually messaging for updates

  4. Proof-of-delivery documents get chased down and emailed manually after every drop

  5. Rate quotes for repeat lanes get recalculated from scratch instead of reused

  6. Detention and delay updates reach the shipper late, after they've already started calling

From Rate Request to Delivered Load

Freight & Trucking Automation workflow: inquiry captured, request handled, and details synced by Reflys
  1. Load Booking Flow

    Route, weight, and pickup details captured in chat, with a rate returned automatically.

  2. ETA Update Automation

    Mid-route status pulled and sent without a call to the driver.

  3. Proof-of-Delivery Confirmation

    POD sent to the shipper's thread the moment a load is marked delivered.

  4. CRM Integration

    Connects to your fleet or TMS system via API or webhook, configured directly into your automations — reads load status and writes booking and POD updates back in parallel, so the record's always current.

Where Freight Conversations Happen

WhatsApp-led — load booking, ETA updates, and proof-of-delivery confirmations in one thread per shipment. Built for shippers and dispatchers who already coordinate by phone and text.

Instagram

Catch New Shippers Comparing Carriers

Instagram DM answers lane, capacity, and rate questions from shippers looking for a carrier.

Best for:

  • Rate requests
  • Lane questions
WhatsApp

Book and Track Every Load in One Thread

WhatsApp carries load booking, ETA updates, and proof-of-delivery confirmations for each shipment.

Best for:

  • Load booking
  • POD confirmations

Freight Shipper Communication Software That Replaces the Check Call

Booking a load takes three calls to settle the lane, the rate and the pickup window. Once it is rolling, the shipper calls for an ETA and someone has to phone the driver to find out. Freight shipper communication software handles the booking exchange in chat and sends updates before anyone asks.

How it works

  1. Book the load in chat

    Load booking automation captures route, weight and pickup details and returns a rate. Freight rate quote requests for repeat lanes are answered without recalculating from scratch.

  2. Send ETAs without calling the driver

    Automated ETA updates for shippers pull load status mid-route and send it, which cuts check calls for your dispatcher and interruptions for the driver.

  3. Deliver the POD at the drop

    Proof of delivery automation sends the document to the shipper's thread the moment a load is marked delivered. The signed bill of lading no longer has to be chased and emailed after each drop.

  4. Connect your fleet system

    By API or webhook, Reflys reads load status from your fleet or transportation management system and writes bookings back.

In practice

Imagine a manufacturer who ships two loads a week on the same lane. On Monday he messages the weight and a pickup window, gets the rate and confirms. On Tuesday afternoon he receives an ETA update that the truck is three hours out. At 6:10 pm the signed POD arrives in the same thread. His receiving team was ready, and nobody made a phone call.

Practical tips

  • Send a delay notice as soon as the ETA slips, with the new time. Shippers can reschedule a dock. They cannot forgive finding out from their own customer.

  • Tell the shipper about detention as it starts to accrue, not on the invoice. A warning gives them the chance to speed up loading.

  • Save the details of repeat lanes so a regular customer can rebook with one message. Easy rebooking is what keeps freight with one carrier.

Frequently Asked Questions

Questions? We've got answers.

Everything you need to know about Reflys, automations, integrations, and getting started.

Yes — a booking flow captures route, weight, and pickup window, and returns a rate from the pricing rules you set up, all inside chat.

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